Demonstrate your ability to implement and manage strategic change.
The interpretation and management of strategic change is key to organisational success. Managers who can embrace and execute organisational change demonstrate competence and the potential for future leadership. Gaining the knowledge, understanding and skills required to successfully achieve strategic change is essential for aspirational leaders as they develop their career.
The Strategic Management online course equips you with essential tools, cases, concepts, and frameworks to enhance your strategic skills. You will master strategic models and control processes, gain practical knowledge to implement and measure strategies successfully, and understand key strategy failures and how to avoid them. Improve your leadership potential and drive organisational success as you develop effective strategic management skills.
Programme information – Online
- DurationApproximately 20-24 hours of study, plus reflection activities
- LocationOnline
- Cost£950
Module dates
Modules 1 and 2
Immediate online access to self-paced learning.
Module 3
Next live online sessions: 11 November and 13 November (9:00 - 14:00)
Please note: both Module 3 dates must be attended. Bookings will automatically be enrolled on the next available live online session. The option to change to a later date is available after booking is completed.
Concessions available
Cranfield alumni can claim a 20% discount via .
Who is this for?
Anyone who is, or aspires to be, involved with the implementation of strategy within an organisation.
Programme impacts
- Formulate and execute clear, effective strategies.
- Avoid common pitfalls and enhance success rates.
- Implement proven methods for better strategic outcomes.
- Improve organisational oversight and performance.
- Execute strategies confidently and competently.
- Measure and optimise strategic effectiveness.
Programme structure
This course includes 3 modules:
- Modules 1 and 2 are online and self-paced, so you choose where and when you learn.
- Module 3 is live online with peers and Cranfield faculty to embed your knowledge and learnings.
What you'll learn
Module one – Strategic management of change
Online self-paced learning (estimated four hours – plus reflection activities)
Develop an advanced understanding of the strategic management of change and how to get strategy implemented.
- Appreciate the overlap and differences between strategy formulation and strategy implementation.
- Assess the relative importance of different reasons for strategic failure.
- Analyse a strategic environment and apply approaches to identify potential success factors and implementation blockers.
- Appreciate the elements of the Viable Systems Model.
Module two – Implementing strategy
Online self-paced learning (estimated six hours – plus reflection activities)
Introducing the tools, models and processes of strategy implementation.
- Evaluate strategy and strategic processes against the elements of the Viable Systems Model.
- Analyse and assess an organisation’s strategy control processes.
- Analyse and assess an organisation’s levers of strategic control.
- Explore approaches to strategic performance measurement frameworks.
- Discover the success mapping process, allowing line managers to be involved in creating strategy.
Module three – Application and evaluation of strategic processes
Live online (two half days, five hours each – plus reflection activities)
To embed and enhance your learning from the two online modules, you’ll join peers and our expert faculty in a live online environment to advance your understanding of strategic management.
- Apply strategic processes for critically assessing strategy.
- Apply strategic processes for the implementation of strategy.
- Apply strategic processes for the cascading of strategy.
- Evaluate the implementation of strategy and the likelihood of success through the application of an audit tool.
Digital Badges and Certificate
On completion of each module, you will be issued with a digital badge that can be displayed on your professional profiles, serving as compelling evidence of your expertise and commitment to staying at the forefront of business and management knowledge.
On successful submission of the final assignment you will receive a certificate of achievement.
How to apply
Next steps
Our team of executive development experts will be happy to talk to you about your development needs, please email us or call +44 (0)1234 754500.
