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Engage and connect with your learning group, to explore our General Management Programme and individual learning journeys. Immerse yourself in a self-paced, online learning environment before you join your cohort at Cranfield.

• Explore your online learning modules, which include: Strategy, Finance, Operations, Sustainability, Leadership and much more.
• Form connections with your peer group through business simulations.
• Engage in a live virtual 1:1 session with your coach to identify and shape your development needs.
• Reflect on your current skillset to ensure you have clarity on what to achieve at the end of the programme.

Enrich your understanding and knowledge of cross-functional business leadership. Cultivate your organisational influence, explore the role of general management as well as your overall impact on the business model.

Topics include: Strategy, Operations, Economic Outlook, Future Trends, Sustainability, Finance, Complex Projects, Supply Chain Management and Leadership.

• Discover how to create organisational value through leading and implementing change.
• Understand how to influence across all levels of the organisation.
• Explore competitive strategies and the transition from ideation to implementation.
• Connect with Cranfield experts in relevant and topical business areas.
• Examine the lens of personal, team and functional leadership.
• Learn how meaningful sustainability strategy can create business and societal value.

Reflect on your leadership capabilities to manage the broader complexities of your organisation and understand the demands of managing stakeholders appropriately.

• Understand the importance of networking and your social capital in the wider context of business leadership.
• Harness an effective toolkit to enhance your ability to effectively manage upwards.
• Determine your existing strengths and how to optimise them for organisational impact.
• Truly embed your learning by formulating a business improvement action plan, supported by peers and co-coaching groups.

Apply what you’ve learned, improve personal and organisational performance, and start your journey to becoming a confident business leader.

• Embed and enhance your learnings back at Cranfield, reviewing the progress you have made against your business improvement action plan.
• Reflect with your peers and faculty to obtain feedback, and create development targets based on your achievements so far.
• Reconnect with your cohort to further cultivate your life-long network of supportive business leaders.

Consolidate your continued development by taking a deep dive into the impact that you’ve had on your organisation to date.

Review your continuing personal journey and plan the next phase of your transformative leadership career.

The programme content is delivered over three modules as part of an immersive learning and growth experience. Between modules, you will apply your learning back in the workplace, whilst working on plans for your business area, which is supported by peer-to-peer coaching and formal coaching from the programme director and coaches.

• Ongoing Coaching – Throughout the programme, you will benefit from coaching sessions following each module, plus a face-to-face review after six months of starting the programme and a virtual review after nine months.
• Professional Development – To broaden your perspective on wider general management, and readiness to step up into an expanded role, the programme will focus on a range of organisational functions and the leadership skills required to deliver results, which includes: An integrated view of the business, Global economic trends, Strategy, Finance, Marketing, Operations, Supply chain and Sustainability.
• Personal Growth – You’ll work to further enhance your range of organisational and interpersonal leadership skills, with content topics encompassing Organisational culture and change management models, Corporate and competitive strategy, understanding your business model, Influencing processes at senior levels and Politics, teams, and relationships.